Premium: Are Sales Calls Right for Your Fitness or Nutrition Product?

Find the best sales strategy for your fitness or nutrition product by understanding when to use personal calls and when to rely on automated emails.

December 03, 2024

Is your selling method worth your time?

High-ticket products often need personal calls.

Low-ticket products usually don’t.

Your sales strategy needs to make sense for your product.

Expensive products can justify the time spent on sales calls.

Cheaper products like eguides might do better with automatic emails.

A sales call is an exercise designed to persuade people to buy your product.

During the call you should solve a small problem for free and reveal a larger problem that can only be solved by purchasing your product or service.

Think about that.

Solve a small problem for free and reveal a larger problem that can only be solved by purchasing your product or service.

Elite Coach Dan Lawrence demonstrates this perfectly.

Notice the link in bio.

Dan uses a strategy call as his sales mechanism.

You can’t buy his coaching without jumping on a call.

On this call, he solves a small problem for CEOs by creating a roadmap and highlighting how they can achieve their fitness goals.

This follows the most crucial business principle in 2024:

Land one client from our insights. Everything else is profit.

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